Meet the Team
Here’s who’s on the Buyer’s View Team
Robert (Bob) McAvoy, Founder and Chief Visionary Officer
Mr. McAvoy has over 35 years of experience in the real estate industry and has served as a Broker and Office Manager for major New Hampshire real estate companies. He was an original Charter Member of the Salem, NH Board of Realtors. During his time on the Salem Board, he served on various Committees that helped bring buyer agency into the Board. He served as Vice Chair of the Professional Standards Committee.
Bob founded and was President of Brandon Real estate. In 1989, he and his staff boldly decided to become an exclusive buyer agency office-unheard of back then. His two offices quickly became one of the largest buyer agencies in NH and Bob was then recognized as one of the leading experts in buyer agency.
Bob founded and was the first elected President of the New Hampshire Exclusive Buyer Agency Group. Professional training was provided for those that wanted to represent the homebuyer, Bob was instrumental in establishing this level of representation. Buyer’s View and the endorsement of buyer agency throughout the USA and Canada are the best expressions of how important that is and were to home buying consumers. He continues to turn the RE world on its head.
Bob is also past founder and President of AAA Home Inspection Company that serviced the States of New Hampshire and Maine and held the Exclusive Regional Franchise rights for both States.
Jeff Rapson, President & CEO
Rapson teamed up with Founder Bob McAvoy to launch Buyer’s View in the fall of 2017. With over 30+ years of productive senior level business development, Jeff’s prior startup, consulting and direct sales experience in both traditional and new media offers our company significant strategic insights and tactical advantages. This expertise plus Jeff’s active Buyer Agency realty experience affords Buyer’s View considerable insight and management depth. Having commercialized many high tech products and solutions, Jeff’s expertise and broad operational experience will help to put Buyer’s View on a very firm footing in the coming years.
Jeff has long enjoyed working with start-ups focused on Real Estate, media and consumer products. In the recent past, he helped Search Initiatives, Points Mentioned, MingleMediaTV and Wakup to get to market and build brands.
He has an MBA in Leadership from Franklin Pierce University and history degree from York University in Toronto, his hometown. He has a long track record of success in selling into new market niches (RE, SEM, SEO). He especially enjoys meeting highly energized entrepreneurs and helping them bring their ideas to market.
Mark Hahs, CTO and VP of BV’s Platform Development
Hahs provides Buyer’s View with executive-level leadership and management focused on technology, information, and product marketing strategy. Mark is responsible for Buyer’s View overall architecture and development standards for a mobile-first modular, scalable, high-performance, enterprise-class software platform and application. He works with a top-flight team of functional architects, senior engineers and systems integrators to build our platform and modules; each designed to support and enhance the overall Buyer’s View consumer experience. He has a strong, hands-on understanding of software platforms and applications architecture with a deep understanding of the Buyer’s View business goals, marketing objectives and product requirements.
Mark also leads a worldwide digital and social media platform architecture and development team at his marketing agency O2Ware. O2Ware provides strategy, marketing, technology, business development and consulting solutions for business-to-business, business-to-consumer and business-to-enterprise applications. Mark’s 25 years of experience in technology and digital marketing gives Buyer’s View a huge competitive technical advantage as Buyer’s View develops its world class Real Estate Portal.
Sue Mundell, Director of Financial Planning
Mundell is currently managing partner of Adventerra Digital Games LLC, a startup founded in October 2016 to create team-based Virtual Reality Experiential Learning Environments for high school and middle school students. She is currently working part-time for ADG, conducting market research, developing financials, writing its business plan, researching public and private funding opportunities, and writing grant proposals.
Sue has also served as an independent consultant from 2001-2016. Her firm, New Ventures Consulting, assisted startups and small businesses to fine-tune their business models, size their markets, shape their product offerings, write their business plans, including financials, prepare their VC pitches, and market their products.
Mundell has provided Buyer’s View strategic and financial planning assistance.
Mundell has an MBA from Babson College, the nation’s top entrepreneurship program since 1994. Mundell also holds a BS/MS in political science from M.I.T.
Lara Gray, Director of Marketing
Lara Gray began her career at TechTarget, serving as Senior Campaign Manager generating leads through in-house podcasts, webinars, and online events.
Lara’s desire to achieve strong customer satisfaction enabled her to drive products and events to greatness. She then joined Transparent Language as the Product Owner of the User Experience Team. As the leader of Government Projects, she was responsible for new product innovation and the cultivation of ideas from concept to the final product launch. Lara led multiple off-shore development teams to build Transparent Language’s Online Language Learning Platform, and enhance the corporate LMS.
Most recently, Lara served as the Director of Events for True Blue Booking. She provided executive leadership for marketing, budgeting, event execution, and brand management.
Lara attended the Mediterranean Center of Arts and Sciences in Sicily, Italy and graduated from the University of California, Davis on a 5-year Basketball scholarship where she earned her Bachelor’s Degree in Psychology and minored in Documentary Film.
Justin Johnson, Business Development Manager
Justin Johnson contributes to Buyer’s View in a multifaceted fashion. Justin is passionate about providing top-shelf service to his customers and their buyer clients. Justin is not only accountable for expanding BV’s customer base, he’s also responsible for creating new ways of expanding the company’s brand, market exposure and building out our success in our roll out states on the Eastern seaboard. His experience as a successful and experienced buyer agent, lets him easily share BV’s value proposition, bringing together first time homes buyers and sellers in the NH real estate marketplace. His keen sense for the value of Buyer’s View to help seller agents reduce their marketing costs makes him an invaluable asset to both Seller and Buyer Agents.
Justin recently worked in sales for PillPack, a dynamic startup in the mail-order pharmacy sector in Manchester, NH. During his time at PillPack, he worked in Sales Distribution.
Justin graduated from Norwich University in VT on an academic scholarship where he earned his Bachelors degree in Biology (Cum Laude), and a minor health science.